Search Engine Optimisation
SEO which stands for Search Engine Optimisation is a broad term used to describe the process of improving your page/ domain listing in search results through Google or any of the popular search engines.
This process has changed drastically over the years since its conception, as technology involving search algorithms get more and more advanced. Thank you Google.
Here at ITM Digital, Our process is to keep up with the latest SEO standards and techniques for optimising your content and site for potential gains in search ranking.
The SEO industry and process will continue to evolve and you need a team that understands this.
We are dedicated to pushing ourselves and our customers to put in the effort needed to grow a successful website.
On-Page SEO is the process of effectively writing content that is appropriate for the market you are targeting in your business.
There are Web Standards or Do’s and Don’ts if you will, that we must adhere to when effectively writing content, that works for your site, not against your site.
A keyword is such a simple concept to add to your content to increase relevancy for your target market, but some can over do it and some don’t do it at all.
These days, the actual keyword is not as relevant as it once was concerning page ranking, but it is still a solid proven guide for you to write quality content that is suitable for your customers and target market.
At ITM Digital, we bring an abundance of experience in search and can advise on what is needed in this area for your business. We can work with you to create and deliver a strategy when creating your future & present website content.
If you’d like to discuss an upcoming project we’d love to hear from you.